TechBBQ continues to grow every year. Now hosted at the Bella Center, it’s become a must-attend gathering for innovators, investors, and talent. What makes it stand out is its matchmaking focus. Through the event app, founders, investors, and tech partners booked quick, purposeful meetings, making it easy to connect with the right people.

“I was amused by how casual it all was. A simple shirt was enough, and even then, I felt a bit overdressed,” laughed Marek Krajčo, who recently joined Etnetera.

For Etnetera Flow, TechBBQ was more than just networking. It marked the start of our stronger presence in Scandinavia, led by our new Country Manager for Denmark, Sebastian Kjær, and our goal to support the next generation of startups with smart technology and AI-driven delivery.

Helping startups plan smarter with our App Cost Calculator

One of the biggest challenges for early-stage companies is understanding how much it actually costs to build an app. That’s why we built the Etnetera Flow Mobile App Cost Calculator, a tool that gives founders a realistic price range and timeline estimate within minutes.

“The founders reacted very positively to the tool. They immediately saw the value in being able to get a quick estimate of what it would take — and how long it would take — to turn their idea into reality. An estimate they can use both in their go-to-market planning and when talking to potential investors,” said Sebastian.

After getting the estimate, we follow up with a detailed breakdown in man-days and a short consultation to fine-tune scope and priorities, helping teams save time and budget while focusing on what truly matters.

AI-powered development as the new normal

AI was one of the main themes of TechBBQ 2025, and for good reason. From main-stage talks to casual coffee chats, everyone was discussing how AI is reshaping software development.

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At Etnetera Flow, it’s already part of our daily work. Using tools like Junie, the AI coding agent from JetBrains, we’ve successfully generated nearly 90% of code on one of our playground projects, with our engineers fine-tuning it for top quality. It’s a glimpse of how AI-assisted workflows make development faster, more efficient, and scalable.

The right tech partner for Nordic startups?

The feedback and interest we received in Copenhagen confirmed that our approach resonates with Nordic companies. Here’s why:

• ‍From ideas to impact: We help teams ask the tough questions early, challenge assumptions, and turn ideas into products people love to use.
• ‍More features with the same budget: Our senior Czech engineers and AI-accelerated workflows maximise the value of every euro invested.
• ‍Built for scale, ready for the future: Clean code and modular design prepare products to grow across new markets, with AI built in from the start.